IT'S fair to say that Piers Morgan isn't the biggest fan of the Duke and Duchess of Sussex. In other news, water is in fact wet.
The 56-year-old former Good Morning Britain host took to Instagram to throw another jab towards Prince Harry and his wife Meghan Markle, who appear to be losing support with every passing day.
Morgan mocked the couple's hypocrisy in claiming they wanted to quit royal life for a little peace and quiet, only to conduct interview after interview and sign multi-million dollar deals with the likes of Spotify and Netflix, allowing them access to their private lives.
He posted a cartoon, which appeared originally in The Times newspaper, showing an unflattering image of Harry speaking about how his life is like The Truman Show, next to another image where he and Meghan are surrounded by cameras and microphones, as Harry exclaims: 'But hey, look at me now!'
"Nailed it," Morgan wrote.
Following Harry and Meghan's exit from the Royal Family, where they slunk away to the States with all the grace of a bull rampaging through a china shop, thanks in no small part to their controversial tell-all interview with Oprah Winfrey, the couple's popularity has fallen through the floor.
Sure, they've arguably never been more 'relevant', but the manner in which they've handled themselves and their family business in the past year or so has really begun to turn people off.
Last week, Harry appeared on a US mental health podcast with actor Dax Shepard, where he criticised his father Prince Charles' parenting, and spoke about the "genetic pain" which has been passed down from generation to generation in his family.
He also compared his life to being an animal in a zoo, and said he'd wanted out of the Royal Family since he was in his early twenties because of the impact life as a royal had on his late mother Princess Diana.
Elsewhere on the podcast, Harry described the First Amendment of the US Constitution "bonkers", despite admitting that he didn't fully understand it all.
Know your audience, Harry.