McDonald's launches its first ever vegetarian Happy Meal due to 'growing demand' for meat-free choices
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McDonald's launches its first ever vegetarian Happy Meal due to 'growing demand' for meat-free choices

MCDONALD'S has announced its first ever vegetarian Happy Meal in the UK and Ireland due to burgeoning demand for meat-free meal choices.

The new selections include a Red Pesto Goujon Wrap, while a Spicy Veggie Wrap will also arrive on its permanent menu from Thursday.

The introduction of the choices follows the Vegan Burger announced by McDonald's last year, and both are Vegetarian Society accredited and dairy free.

The Red Pesto Goujon Wrap comes with a soft toasted tortilla surrounding some – you guessed it – red pesto goujons, topped with ketchup, shredded lettuce and tomato.

The Spicy Veggie Wrap, which replaces the Spicy Vegetable Deluxe, features the same delicious goujons as the original but with a healthy serving of Spicy Relish.

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McDonald's say the new additions are in response to "growing customer demand for more meat-free meal choices".

Lynne Elliot, Chief Executive the Vegetarian Society, said: "We’re really proud to have worked closely with McDonald's for over 10 years and it’s great to see their veggie menu developing, especially as McDonald's tell us a third of their customers think it's important to eat more veggie meals.

"There's a growing demand for veggie food everywhere and it's fantastic to see McDonald's meeting the needs of their customers.

"It is especially important for young veggies to be able to choose something to eat when they are out with their friends. With the new Spicy Veggie Wrap and Veggie Happy Meal carrying our trademark diners can trust their meal is one hundred percent vegetarian."

Duncan Cruttenden, Menu Director at McDonald's UK & Ireland, explained that the latest vegetarian choices are a sign of how the fast food chain is constantly looking to "evolve and improve".

He added: "We are really thrilled to be able to give our customers this new choice with the addition of the Spicy Vegetarian Wrap and our first Vegetarian Happy Meal."

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See details below for the two tasty new veggie wraps – available as both adult portions and Happy Meals:

  • NEW Happy Meal® Veggie Wrap – 209kcal: made with a Red Pesto Goujon with Tomato Ketchup and Shredded Lettuce wrapped in a soft, toasted tortilla (RRP: £2.49)
  • NEW Spicy Veggie Wrap – 364kcal: made with two Red Pesto Goujons, a generous dressing of Spicy Relish with Tomato, Lettuce and Red Onion all wrapped in a soft, toasted tortilla (RRP: £2.99)